Training of companies and professionals who support and direct Small and Medium Enterprises towards increasingly sustainable processes. Because without adequate awareness of those who do business there is a high probability that initiatives will be adopted that are not included in a global corporate strategy, with the risk of not being effective let alone efficient. In short, this is how we can summarize the commitment of CSQA , the certification body, the first in Italy accredited in the food sector, which for over 30 years has supported companies in the development of certification, assessment and training services .
“Without forgetting that it is essential to identify a “sustainability model” that is as homogeneous, shared and recognized as possible, which represents a sort of baseline for small and medium-sized businesses” explains Maria Chiara Ferrarese, General Director of the company . It is also a topic that affects different processes and different company functions: ownership, marketing, research and development, purchasing, production, logistics, plant engineering, etc. Not only are differentiated skills needed, but also a methodology for teamwork and effective communication. An awareness that has been progressively acquired thanks to the implementation of new production rules introduced partly by the legislator and partly by voluntary standardization, as technical support for the decision-making process.
The levers to encourage companies to adopt more sustainable practices
To govern change and effectively face the challenge of sustainability, a new approach is needed in defining new strategies, managing projects and translating them into concrete and synergistic actions in the individual company. In this context, four levers capable of "pushing" companies towards a "green" model can be identified:
The wine sector and sustainability
The wine sector is without a doubt one of the sectors that has worked the hardest and best in the field of sustainability , with a strategic vision and with the aim of harmonizing the concept and application in the sector, to present itself to the market in the most unitary way possible. . The fact that the majority of the wines have Geographical Indications has helped a lot in this process, thanks to the institutional, governing and guiding role of the protection Consortia and FederDoc.
The sector has managed, with great foresight, to define a sustainability standard applicable to products , businesses and even territories. This is the Equalitas standard strongly supported by the Italian quality wine sector and recognized internationally by various important stakeholders. It is a successful project for a national standard that was created by producers, for producers and calibrated to the Italian reality. A winning, innovative model that perhaps for the first time has allowed the sector to "not suffer" international standards as happened for food safety with BRCGS / IFS.
Furthermore, it is useful to clarify that sustainability does not necessarily mean immediate economic advantage. Sustainability is a new way of doing business and operating in the market through the balance between the environmental, social and economic pillars. A strategic approach should allow the efficiency of processes, the reduction of waste, the reduction of energy consumption, better management of personnel, suppliers and customers as well as an improvement in corporate reputation with the consequent increase in trust on the part of customers. stakeholders.
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Source: VenetoPiù